RESUME
PROFESSIONAL EXPERIENCE
Newmark | Retail Marketing Intern
New York, New York | Global Headquarters | Summer 2025
- Produced client-facing marketing materials (REBNY submissions, leasing flyers, presentations) to support business development and client engagement.
- Researched property tours and leasing meetings to evaluate market positioning and client needs.
- Collaborated with a cross-functional intern team to present a strategic HQ redesign proposal; pitched winning recommendations directly to the C-Suite.
Empire State Reality Trust | Social Media & Marketing Shadow
New York, New York | Global Headquarters | Summer 2025
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Partnered with Head of Social Media on large-scale brand communication and audience engagement strategy for the Empire State Building.
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Assisted with influencer outreach, event promotion, and global campaigns to drive user engagement.
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Contributed to content planning and creation for multi-platform distribution (Instagram, TikTok, LinkedIn, Twitter, Facebook)
BRAND STRATEGY CONSULTING PROJECTS
SIZZL.COM APP | Start-up Company in the Food Industry
Brand Marketing Communications Course | Skidmore College | Fall 2025
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Developed positioning frameworks, value propositions, and go-to-market strategies.
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Conducted market research and competitive analysis to identify white-space opportunities and shape messaging for Gen Z and Millennial consumers.
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Delivered client-ready presentations on brand archetypes, audience insights, and multi-channel content strategies.
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Collaborated in a cross-functional team environment, integrating research, design, and storytelling into actionable recommendations.
TOGANOLA | New Entrant into the Granola Industry
Brand Marketing Communications Course | Skidmore College | Fall 2025
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Developed a brand positioning and messaging strategy rooted in TogaNola’s community-focused mission and Caregiver brand archetype.
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Conducted audience research on health-conscious and locally minded consumers, informing value propositions and product storytelling.
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Created a multi-channel advertising concept highlighting local sourcing, impact on the Saratoga community, and emotional brand narrative.
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Collaborated across strategy, design, and storytelling to deliver a cohesive campaign concept and client-ready presentation.
SKIDMORE COLLEGE LEADERSHIP
Financemore | Treasurer
Skidmore College | 2025 – Present
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Manage strategic financial planning, budgeting, and funding requests to support professional development programs and certifications
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Collaborate with leadership to expand outreach and partnerships, increasing campus presence.
HerCampus | Treasurer
Skidmore College | 2025 – Present
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Manage the organization’s budget, allocate funds for events/publications, and ensure financial compliance.